Legal
Cookie policy
Last updated: 20 October 2026
What cookies are
Cookies are small files a website saves in your browser. This policy also covers similar technologies that store or read information on your device, such as tracking pixels, tags and local storage. We call them all "cookies" here to keep it simple.
Your choices
When you first visit, a banner asks what you're happy with. Nothing beyond the essentials runs until you choose. You can change your mind any time with "Cookie settings" at the bottom of every page. You can also block or delete cookies in your browser settings, though the enquiry form may not work if you block essential ones.
What we use
| Cookie or tool | Type | What it does | Set by | How long it lasts |
|---|---|---|---|---|
| js_consent | Essential | Remembers your cookie choices | joelstone.co.uk | 6 months |
| _ga | Analytics | Tells visits apart so they can be counted | Google Analytics 4 | 2 years |
| ga[property ID] | Analytics | Keeps track of a single visit | Google Analytics 4 | 2 years |
| _fbp | Marketing | Lets Meta show you Joel's ads after your visit and measure them | Meta | 90 days |
| _fbc | Marketing | Records that you arrived from a Meta ad | Meta | 90 days |
| Vimeo player cookies | Media | Run the video player once you press play, and may remember your player settings | Vimeo | [Confirm in cookie scan] |
| [Cortana AI cookie names] | Marketing | Works out which ads and pages lead to enquiries | Cortana AI | [Duration] |
Third parties
Where a cookie is set by another company (marked "Set by" above), that company's own privacy policy also applies to it.
Videos on this site are hosted by Vimeo. Nothing loads from Vimeo until you press play on a video, and the page tells you that first. When you do press play, Vimeo's player loads and Vimeo may set cookies. We ask the player not to track you, but it is Vimeo's service and its policy applies.